Ctrl+P is an online store for 3D printed items, founded by four members with experience in computer-aided design (CAD) and financial management. They initially started with a broader scope but later focused on designing custom pool racks for the pool community. They conducted customer discovery with over 634 ASU students and landed an ongoing business deal with Mill’s Modern Social, a pool hall and bar in Tempe. The team has already made a profit and aims to be revenue-earning by the end of the project. The financial plan includes potential expenses for website development, printer filament, and 3D printers. Ctrl+P's brand mission is to print products desired by customers that consult Ctrl+P. The long-term goal of the team is to continue to gain customers and expand the business to a larger customer base.

This thesis paper outlines the Ctrl+P print store business, an honors thesis project conducted through the Founder’s Lab program at Arizona State University. The project is an online store for 3D printed items, operated by a team of four students with backgrounds in engineering and finance. Three team members have experience in computer-aided design (CAD) and can design products to print and sell, while the fourth member is responsible for the financial side of the business. The project began with a broader scope but later focused on the niche community of pool. In the spring semester, the team conducted customer discovery with over 600 ASU students; and in the fall semester, reached out to several pool halls to facilitate feedback on designs of custom pool racks. The team currently has a pending business deal with Mill’s Modern Social, a pool hall and bar in Tempe. The team's goal was to be revenue-earning by the end of the project, and they have already made a profit as a business.

Baked by Barrett facilitates the collection, review, and sale of home-baked goods through various means weekly. This will include, while not limited to, hosting tabling and social events throughout the academic year. This user-led platform will share the proceeds with bakers, and local charities of choice while maintaining a percentage internally to ensure efficient operations. Because businesses for profit are a conflict of interest for ASU, the organization will work to promote students and charity along with the learning for business and entrepreneurial ventures. Instead of generating profits, Baked by Barrett will focus on sustaining itself while the rest of the revenue will go to charity. This will help the organization avoid conflicts of interest with ASU allowing it to use campus space to sell. Marketing will, initially, be based on word-of-mouth, with supporting tools including a dynamic website, flyers, and partnerships around local newsletters. Rotations of charities and menu items will be used to incentivize students and passersby to buy from Baked by Barrett. In order to promote the organization, there will be a website, flyers, and even contact information through the Barrett digest to market the platform in the weekly newsletter.

Classic & Current is a sustainable e-commerce business that provides affordable, appropriate, and fashion-forward business clothes for college female students. Through customer discovery and market analysis, we have identified a need for trendy, affordable business wear that is tailored to a younger demographic. Our strategy includes a circular component where customers can send back items for a discount on a new piece, which will be listed on “Our Closet,” along with hand-picked, thrifted items exclusively available to verified college students at a lower price point. Classic & Current targets females ages 18-25 who are either college students or young professionals in the United States. Our mission is to provide affordable, fashion-forward, work-appropriate, comfortable, and durable clothing while also addressing sustainability concerns. Our marketing efforts will focus on social media, specifically Instagram and TikTok, using micro-influencers and paid advertisements to push our brand and gain traction. Our financial plan includes seeking funding opportunities through ASU’s entrepreneurship programs. Classic & Current distinguishes itself from competitors by providing unique solutions for sustainability while offering elements of a classic wardrobe and trendy, seasonal items to keep customers current.