Innovative Strategies: Power of Props

Description
Recruitment of students in engineering programs is a critical endeavor for universities striving to thrive in an increasingly competitive landscape. This master’s thesis investigates the effectiveness of utilizing an ASU-inspired Mandalorian armor set as a recruitment prop at engineering recruitment

Recruitment of students in engineering programs is a critical endeavor for universities striving to thrive in an increasingly competitive landscape. This master’s thesis investigates the effectiveness of utilizing an ASU-inspired Mandalorian armor set as a recruitment prop at engineering recruitment events. The research questions posed in this study delve into the behavioral response of event attendees and evaluate the prop's effectiveness in generating interest and initiating interactions with ASU recruiting staff. Drawing on a combination of observational data, thematic analysis, and insights from the literature review, this study evaluates the prop's impact on booth traffic, attendee engagement, and overall recruitment efforts. The observational data collected from two recruitment events on March 22, 2024, and March 24, 2024, revealed fluctuations in attendee engagement with the prop, with substantial visitor traffic observed on March 22, 2024, compared to March 24, 2024. The thematic analysis provided deeper insights into the prop's role as a conversation starter and attraction for both adults and children, highlighting its ability to spark curiosity and inquiries about its significance and association with ASU and engineering programs. The literature review supported these findings, offering insights into the dynamics of college choice processes and the strategic deployment of marketing practices in higher education recruitment. Concepts from studies by Han (2014), Rogers et al. (2010), Muller et al. (2010), and Brignull & Rogers (2003) informed the design attribution, booth interaction strategies, and logistical considerations associated with the prop's deployment.
Date Created
2024
Agent

A Start in Medicine: Analysis and Insights into the PEMS EMPRA Program

Description

This honors thesis project focuses upon the PEMS EMPRA program. The research question that the project seeks to answer is the following: what are the current recruiting, training, and quality control practices of the PEMS EMPRA program and how can

This honors thesis project focuses upon the PEMS EMPRA program. The research question that the project seeks to answer is the following: what are the current recruiting, training, and quality control practices of the PEMS EMPRA program and how can these said practices be improved? The interest in this topic lies in providing an insightful, multi-faceted view of the day-to-day operations of a medical scribe program. The main goals of this project are to give a complete assessment of the present recruitment, training, and quality control practices of PEMS as well as provide insights and suggestions for improving the program as a whole.

Date Created
2023-05
Agent

Evaluating Recruitment Practices of Arizona State University’s Next Generation Service Corps: Are They Attracting Diverse Candidates

Description

Service corps and service-focused leadership programs are popular approaches for higher education institutions to prepare their students to become civically engaged future leaders. It is established that integrating diverse students into higher education produces better educational outcomes through active thinking

Service corps and service-focused leadership programs are popular approaches for higher education institutions to prepare their students to become civically engaged future leaders. It is established that integrating diverse students into higher education produces better educational outcomes through active thinking and decision-making as well as introducing students to new perspectives. This study aims to evaluate how effective recruitment practices in Arizona State University’s Next Generation Service Corps (NGSC) are at attracting diverse students. By reviewing the current literature on recruiting diverse candidates, best practices can be established. Data was collected through interviews with NGSC staff on their current recruitment strategies and personal concepts of diversity. Data was also collected from the current students in the program to determine the common channels of recruitment and reasons for their application. There was a misalignment in staff reported recruitment strategy and how students reported finding out about the program. A misalignment in the recruitment strategy and application questions with NGSC staff’s desired traits for applicants was also found. With this in mind, this research provides staff with a full picture of the current state of their recruiting practices and identifies areas for improvement.

Date Created
2023-05
Agent

Model-based Investigations of Peripheral Nerve Stimulation Using Longitudinal Intrafascicular Electrodes

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Description
Electrical stimulation of the human peripheral nervous system can be a powerful tool to treat various medical conditions and provide insight into nervous system processes. A critical challenge for many applications is to selectively activate neurons that have the desired

Electrical stimulation of the human peripheral nervous system can be a powerful tool to treat various medical conditions and provide insight into nervous system processes. A critical challenge for many applications is to selectively activate neurons that have the desired effect while avoiding the activation of neurons that produce side effects. To stimulate peripheral fibers, the longitudinal intrafascicular electrode (LIFE) targets small groups of fibers inside the fascicle using low-amplitude pulses and is well-suited for chronic use. This work aims to understand better the ability to use intrafascicular stimulation with LIFEs to activate small groups of neurons within a fascicle selectively.A hybrid workflow was developed to simulate: 1) the production/propagation of the electric field induced by the stimulation pulse and 2) the effect of the electric field on fiber activation (recruitment). To create efficient and robust strategies for the selective recruitment of axons, recognizing the effect of each parameter on their recruitment and activation pattern is essential. Thus, using this hybrid workflow, the effects of various factors such as fascicular anatomy, electrode parameters, and stimulation pulse parameters on recruitment have been characterized, and the sensitivity of the recruitment patterns to these parameters has been explored. Results demonstrated the potential advantages of specific stimulation strategies and the sensitivity of recruitment patterns to electrode placement and tissue properties. For example, it is demonstrated: the significant effect of endoneurium conductivities on threshold levels; that a configuration with a LIFE as a local ground can be used to deselect its surrounding axons; the advantages of changing the delay between pulses in dual monopolar stimulation in targeting different axons clusters and increasing the activation frequency of some axons; how monopolar and bipolar configurations can be used to enhance spatial selectivity; the effect of longitudinal displacement of axons, electrode length and electrode movement on the recruitment and the activation pattern. In summary, this work forms the foundation for developing stimulation strategies to enhance the selectivity that can be achieved with intrafascicular stimulation.
Date Created
2022
Agent

Mechanisms of Emigration During Ant Inter-Colony Conflict

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Description

Much like neighboring nations, living in close proximity can often lead to conflict over limited resources for social insect colonies. As with warring nations, conflicts among insect societies can also result in one colony attempting to invade the other. Though

Much like neighboring nations, living in close proximity can often lead to conflict over limited resources for social insect colonies. As with warring nations, conflicts among insect societies can also result in one colony attempting to invade the other. Though emigrations are common and well understood in social insects, the process of emigration in the context of conflict is not known. During emigrations of the ant Temnothorax rugatulus, colonies first employ the use of scouts, who search for new nest locations. These scouts then recruit naïve workers to these nests resulting in a ‘voting’ process through which colonies can collectively choose the best nest site. Once the decision is made, the selected nest is rapidly populated by workers who physically carry the queen(s), brood, and remaining naïve ants to the new nest. Invasions occurring during inter-colony conflicts bear a striking resemblance to this process. The state of the final nest suggested merged colonies, and statistical models were used to test for the likelihood of this. Here we test whether colonies of T. rugatulus use the same mechanisms during invasions as those used in emigrations by observing conflicts between colonies of T. rugatulus ants and tracking instances of scouting and recruitment, transport and changes in populations in each nest. Our results support the predicted order of behaviors starting with scouting, followed by recruitment and transport last. In addition, presence of the quorum rule, which determines the switch from recruitment to transport, is confirmed. Furthermore, evidence showed that the colonies were merged at the time of transport. While ant emigration patterns are well understood, there is a gap in understanding conflict driven emigrations/invasions. Our results serve to better understand conflict in social insects by further understanding the mechanisms used during conflicts.

Date Created
2021-05
Agent

Diversity and Inclusion Recruitment in Big Four Public Accounting

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Description
Inclusion of diverse talent in the field of public accounting has been highly prioritized by the profession since the late 1960s. In seeking to acquire racially/ethnically diverse talent in addition to an expanding set of identities (e.g. veterans, people with

Inclusion of diverse talent in the field of public accounting has been highly prioritized by the profession since the late 1960s. In seeking to acquire racially/ethnically diverse talent in addition to an expanding set of identities (e.g. veterans, people with disabilities, LGTBQ+, and various backgrounds contributing to “diversity of thought”), Big Four Public Accounting firms have taken on more operational ownership of their Diversity and Inclusion programming. We conducted interviews with D&I program facilitators and surveyed Accounting and Finance students at Arizona State University to assess whether these programs align with students’ outlooks and are being properly presented to enhance awareness. The uniformity across the Big Four’s D&I program structures, the persistence in competition among them in relation to talent acquisition and retention, and students’ lack of awareness relating to program timing and existence lead us to conclude that efforts in improving diversity and inclusion in Big Four Public Accounting are most effective when the Big Four act collectively
Date Created
2020-05
Agent

A recruit's dilemma: collective decision-making and information content in the ant Temnothorax rugatulus

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Description
An insect society needs to share information about important resources in order to collectively exploit them. This task poses a dilemma if the colony must consider multiple resource types, such as food and nest sites. How does it allocate workers

An insect society needs to share information about important resources in order to collectively exploit them. This task poses a dilemma if the colony must consider multiple resource types, such as food and nest sites. How does it allocate workers appropriately to each resource, and how does it adapt its recruitment communication to the specific needs of each resource type? In this dissertation, I investigate these questions in the ant Temnothorax rugatulus.

In Chapter 1, I summarize relevant past work on food and nest recruitment. Then I describe T. rugatulus and its recruitment behavior, tandem running, and I explain its suitability for these questions. In Chapter 2, I investigate whether food and nest recruiters behave differently. I report two novel behaviors used by recruiters during their interaction with nestmates. Food recruiters perform these behaviors more often than nest recruiters, suggesting that they convey information about target type. In Chapter 3, I investigate whether colonies respond to a tradeoff between foraging and emigration by allocating their workforce adaptively. I describe how colonies responded when I posed a tradeoff by manipulating colony need for food and shelter and presenting both resources simultaneously. Recruitment and visitation to each target partially matched the predictions of the tradeoff hypothesis. In Chapter 4, I address the tuned error hypothesis, which states that the error rate in recruitment is adaptively tuned to the patch area of the target. Food tandem leaders lost followers at a higher rate than nest tandem leaders. This supports the tuned error hypothesis, because food targets generally have larger patch areas than nest targets with small entrances.

This work shows that animal groups face tradeoffs as individual animals do. It also suggests that colonies spatially allocate their workforce according to resource type. Investigating recruitment for multiple resource types gives a better understanding of exploitation of each resource type, how colonies make collective decisions under conflicting goals, as well as how colonies manage the exploitation of multiple types of resources differently. This has implications for managing the health of economically important social insects such as honeybees or invasive fire ants.
Date Created
2019
Agent

Government, God and Family: A Multi-Modal Analysis of Stories and Storytelling in an Online Social Movement

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Description
This study explores the online recruitment and mobilization of followers in a social movement. In this study, I identify and analyze how certain narratives were produced, distributed and recirculated online by a social movement organization that depicted players in the

This study explores the online recruitment and mobilization of followers in a social movement. In this study, I identify and analyze how certain narratives were produced, distributed and recirculated online by a social movement organization that depicted players in the movement in ways that engaged followers in actions of advocacy and support. Also, I examine how particular narratives were taken up, negotiated, amplified, and distributed by online supporters who eventually become co-tellers of the narrative and ultimately advocates on behalf of the social movement. By examining a selection of media statements, open letters, protest speeches, blogs, videos and pictures, I show how online practices might contribute to inspiring and mobilizing action or responses from a large number of followers. Data include selected excerpts from an online social movement that began in Norway in 2015 and later gathered momentum and strength outside of Norway and Europe. This multi-modal analysis of digital practices demonstrates how collaboratively produced narratives (e.g., of suffering, sorrow, persecution or resilience) emerge and gain traction in the digital space, the relationship between the temporal and spatial dimensions of narrative, and the role of collective memory in building a sense of community and shared identity. Demonstrating the dialogic and interactional dimensions of meaning-making processes, this case study informs how we might theorize and understand the role of identity and narrative in the emergence and amplification of social movements.
Date Created
2019
Agent