This creative project attempts to capture the fervor of bringing an immersive attraction from page to park by providing the different points of view of several fictitious teams—such as engineers, marketing experts, and set designers—which are involved in the creation and maintenance of a theoretical theme park ride. The specific theme park ride detailed below, tentatively titled The Once and Future Dark Ride, stands as an allegory for the majority of “dark rides” in the theme park world. Different points of view are detailed in order to give readers an approximation of the ride design process.