Empathy is a characteristic fully developed and manifested in one creature: the human being. In February 2011, we saw the supercomputer, Watson, challenge highly intelligent human beings on Jeopardy. The human beings put up a brutal battle of wits but…
Empathy is a characteristic fully developed and manifested in one creature: the human being. In February 2011, we saw the supercomputer, Watson, challenge highly intelligent human beings on Jeopardy. The human beings put up a brutal battle of wits but ultimately, the computer was declared victor. Scientists have made remarkable leaps when it comes to creating artificial intelligence. We have "smart" phones that sit in the palm of our hand and can do far more than what we expected of bulky desktops in the 90s.
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In letters to the journals Science and Nature (1, 2), 22 virologists notified the research community of their interest in expanding research to develop strains of the already deadly H7N9 Asian influenza virus that would be transmissible via aerosols among…
In letters to the journals Science and Nature (1, 2), 22 virologists notified the research community of their interest in expanding research to develop strains of the already deadly H7N9 Asian influenza virus that would be transmissible via aerosols among mammals, thus creating potential pandemic pathogens. PPPs are defined as pathogens that are potentially highly contagious, potentially highly deadly, and not currently present in the human population. Mammalian contagious avian flu, the 1918 pandemic flu, and SARS are examples. The letter writers cite their scientific reasons for the need for such research, much the same reasons as given by those working on similar projects for the H5N1 avian flu virus (3, 4). This new proposed research signals wider interest in making dangerous influenza viruses (5, 6) contagious in mammals via respiratory aerosols. At present, there are no international regulations or guidelines in place to decide whether such a research project should proceed.
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The academic literature on science communication widely acknowledges a problem: science communication between experts and lay audiences is important, but it is not done well. General audience popular science books, however, carry a reputation for clear science communication and are…
The academic literature on science communication widely acknowledges a problem: science communication between experts and lay audiences is important, but it is not done well. General audience popular science books, however, carry a reputation for clear science communication and are understudied in the academic literature. For this doctoral dissertation, I utilize Sam Harris's The Moral Landscape, a general audience science book on the particularly thorny topic of neuroscientific approaches to morality, as a case-study to explore the possibility of using general audience science books as models for science communication more broadly. I conduct a literary analysis of the text that delimits the scope of its project, its intended audience, and the domains of science to be communicated. I also identify seven literary aspects of the text: three positive aspects that facilitate clarity and four negative aspects that interfere with lay public engagement. I conclude that The Moral Landscape relies on an assumed knowledge base and intuitions of its audience that cannot reasonably be expected of lay audiences; therefore, it cannot properly be construed as popular science communication. It nevertheless contains normative lessons for the broader science project, both in literary aspects to be salvaged and literary aspects and concepts to consciously be avoided and combated. I note that The Moral Landscape's failings can also be taken as an indication that typical descriptions of science communication offer under-detailed taxonomies of both audiences for science communication and the varieties of science communication aimed at those audiences. Future directions of study include rethinking appropriate target audiences for science literacy projects and developing a more discriminating taxonomy of both science communication and lay publics.
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