Charisma in Tour Guides: A Training and Application to Choices in Higher Education

Description
Tour guides allow students an insight into universities around the country, helping students to make their college decision a little easier. Does the charisma a tour guide showcases make a difference in the students decision? Throughout watching the Devils' Advocates

Tour guides allow students an insight into universities around the country, helping students to make their college decision a little easier. Does the charisma a tour guide showcases make a difference in the students decision? Throughout watching the Devils' Advocates of Arizona State University we were able to see a trend towards students being more likely to say they were going to Arizona State with the more charismatic qualities that the tour guide exemplified.
Date Created
2024-05
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