Through Founders Lab, our group designed an innovative new way for people to track their health and wellness. We created an app that uses a 4-part circle system where users track an everyday activity in the following areas: diet, exercise, development, and mental wellness. Users form small groups with friends and family members to provide support to one another. Through tracking their daily activities, users can earn tokens which are redeemable for relevant discounts with partnership brands. The app also hosts a variety of ways for users to be recognized for their healthy routines such as challenge trophies, activity history, and other social features. Overall, Circle Up aims to improve the daily routines of individuals to propel them into a healthier lifestyle, without the pressure of a curated social media feed.

As entrepreneurs, we understand the challenges and obstacles that come with growing a business, which is why we developed a revolutionary software platform to connect entrepreneurs with qualified life coaches. The purpose of Coach Connect is to empower entrepreneurs to achieve their maximum potential by providing access to premium coaches and cutting-edge resources in human excellence, including the latest advancements in neuroscience and psychology. This objective is accomplished by the development of an application to connect entrepreneurs with coaches, providing value through facilitation. Our platform is unique in leveraging a user database and weighting system to match constituents based on suitable preferences like individual learning and communication styles. Based on categorical filters, our platform perpetrates matches for a more personalized and productive coaching experience. The application addresses key challenges for both coaches and entrepreneurs: a lack of effective marketing resources for coaches and laborious tribulation in finding the right coach. By bridging this gap as the “connective tissue”, we will create a cost-effective, efficient way for coaches to scale their businesses while enhancing the personal and professional development of entrepreneurs. At our core, we are driven by a powerful mission–to unleash the immense potential of entrepreneurs. We are committed to providing every entrepreneur with the tools and resources he or she needs to succeed. As a vehicle of social change, we will make a meaningful impact in the entrepreneurial community where those with the greatest capability require the most decisive wisdom. Our two-ended target market consists of ambitious entrepreneurs aged 25-45 seeking personalized support to overcome obstacles alongside experienced life coaches seeking exposure to those clients for expanding their practices. Coaches will be charged a monthly subscription while entrepreneurs will pay a small fee for platform utilization. Coach Connect boasts a talented and diverse team of five individuals with backgrounds in coaching, NeuroLinguistic Programming, accounting, finance, entrepreneurship, customer service, software engineering, and personal development. Cross-functionality allows us to iterate per validations while algorithms are in development, reducing our time to market. Leveraging an extensive network in the startup industry, as well as resources and connections through Arizona State University, we are uniquely positioned to scale Coach Connect.

New Leaf was founded with the mission to address the environmental, health, and sustainability consequences of paper production today. We explored the sourcing and foundations of paper needs, supporting our assumption that paper can be created from agricultural waste. We solidified a business plan using agricultural waste after considerable sourcing research and expert and consumerism input. We determined that using forest foliage that is a potential fire hazard from a national forest could be used as a source to make alternative paper as well as contribute to sustainability efforts.

The hit of the global COVID-19 pandemic altered the state of the world in ways that no one had predicted. The challenges that arose were not only limited to health concerns but went further into the political, social, and economic levels. There were countless industries that were impacted including manufacturing, hotels/restaurants, airlines, apparel, etc. With this pandemic there were greater level of setbacks for businesses than could have been expected to happen, which created consequences not only for the government but for the consumers as well. The government was inevitably handed the sudden increased responsibility of healthcare distribution as well as executing decisions for business closures and post-pandemic assistance for reopening. This paper will use data collected by several government sources and independent research bases to investigate the world before, during, and after the pandemic. With the information presented the goal is to give insights into what actually happened and shifted during the pandemic as well as what strategies are being implemented currently to help bounce back from the initial drastic hit. Alongside this it is hoped that a greater understanding of the challenges that are being faced shows where there could be more resources and focus provided in order to help both domestic and international businesses recover to pre-pandemic states.

In arid environments such as Arizona, agricultural producers are burdened by constraints placed on them by inhospitable weather and limited access to water and fertile soil when attempting to grow produce. Farms in the arid Southwest often have to build greenhouses to overcome such constraints; however, such greenhouses may be relatively space, water, and pesticide intensive and often have demanding maintenance needs and overhead costs. In addition, many current agricultural practices exhaust land resources disparagingly, leading to irreversible environmental degradation. In an effort to improve agricultural production for those limited by weather and resource constraints while simultaneously increasing sustainability in land, resource and pesticide use, we have created Valleyponics, a hydroponic growth services company centered around creating a minimal farming footprint. The company uses a consultative services approach, leveraging NASA Veggie Growth System Technology to provide solutions to large businesses by automating their agricultural production processes and minimizing resource use year-round. Valleyponics aims to cultivate consultative partnerships which will allow our clients, their communities, and the environment to flourish.

The National Basketball Association is one of the most popular and most profitable sports leagues in the entire world, and with stars like Giannis Antetokounmpo, Nikola Jokić, and Luka Dončić, it continues to expand its international reach. In the past decade this has meant that the salary cap has continued to increase considerably. From 2013 to 2017 the salary cap increased by about $40.5 million from around $58.5 million to $99 million meaning there was an extra $1.2 billion worth of cap space to fill. All this new cap space created a perfect storm for numerous players to be overpaid. Many saw the performance of these overpaid players as a part of the contract year phenomenon where a player performs better before a new contract and then after receiving their new contract, their performance deteriorates. The purpose of this research is twofold. First, it looks at whether the contract year phenomenon has been present in the NBA since 2015. After that it looks to find what statistics are the best predictors for performance based on their positions. This was done through various statistical analysis techniques such as T-tests and piecewise regression. Box score statistics like point, rebounds, and assists as well as advanced metrics like player efficiency rating, usage percentage, and true shooting percentage were utilized in this study. The results indicated that the concept of the contract year phenomenon was present in the players sampled. However, rather than contract year only being for players who increased their performance in the previous year, it is a more general phenomenon. Also, there was major differences in the statistics that predicted performance. The biggest of these was the importance of usage percentage rather than points and that centers had the least predictors, most likely due to the evolution in the play of centers.

The Founder’s lab is a year-long program that gives students an opportunity to participate in a unique team-based, experiential Barrett honors thesis project to design and apply marketing and sales strategies, as well as business and financial models to start up and launch a new business. This Barrett honors thesis project focuses on increasing the accessibility of health and wellness programs for small businesses and their employees through a customizable and easily implemented third party program that encourages employee retention.