Working with Founder's Lab, an experiential program that provides students with the tools to launch a new business, we created "Bottled Borders". Stemming from our joint love of unique experiences, Bottled Borders aims to democratize the exploration of cultures through…
Working with Founder's Lab, an experiential program that provides students with the tools to launch a new business, we created "Bottled Borders". Stemming from our joint love of unique experiences, Bottled Borders aims to democratize the exploration of cultures through cocktails. Our mission is to educate and immerse our customers in the history of various regions through an innovative gift-giving service featuring signature drinks, garnishes, and authentic recipes.
Date Created
The date the item was original created (prior to any relationship with the ASU Digital Repositories.)
Bottled Borders was apart of Founders Lab, a team-based, experiential Barrett honors thesis/creative project designed to empower honors students to "find their inner entrepreneur" and launch a new business. Bottled Borders is an innovative gift giving service offering a SouthWest…
Bottled Borders was apart of Founders Lab, a team-based, experiential Barrett honors thesis/creative project designed to empower honors students to "find their inner entrepreneur" and launch a new business. Bottled Borders is an innovative gift giving service offering a SouthWest style mixology box. Our unique approach focuses on the SouthWest region of the US including Arizona, Nevada, Utah, New Mexico, and Colorado. Our model allows customers to explore the flavors of the Southwest, featuring signature alcoholic beverage recipes from the five states, as well as garnishes and a bar tool kit. Each box also contains fun facts about each region, cocktail recipes, serving suggestions, bar tips, and exclusive video instructions.
Date Created
The date the item was original created (prior to any relationship with the ASU Digital Repositories.)
We completed our thesis as a part of Founders Lab.
Bottled Borders is an innovative gift giving service offering a SouthWest style mixology box. Our unique approach focuses on the SouthWest region of the US including Arizona, Nevada, Utah, New Mexico,…
We completed our thesis as a part of Founders Lab.
Bottled Borders is an innovative gift giving service offering a SouthWest style mixology box. Our unique approach focuses on the SouthWest region of the US including Arizona, Nevada, Utah, New Mexico, and Colorado.
Our model allows customers to explore the flavors of the Southwest, featuring signature alcoholic beverage recipes from the five states, as well as garnishes and a bar tool kit. Each box also contains fun facts about each region, cocktail recipes, serving suggestions, bar tips, and exclusive video instructions.
Targeting aspiring connoisseurs of culture and alcohol, Bottled Borders aims to democratize the exploration of cultures through beverages. We seek to bring the joy of travel and cultural discovery to individuals in the comfort of their homes. Our mission is to not only provide premium mixology mix but also to educate and immerse our customers in the history and culture of each region.
Date Created
The date the item was original created (prior to any relationship with the ASU Digital Repositories.)
Bottled Borders is an innovative gift giving service offering a SouthWest style mixology box. Our unique approach focuses on the SouthWest region of the US including Arizona, Nevada, Utah, New Mexico, and Colorado.
Our model allows customers to explore the…
Bottled Borders is an innovative gift giving service offering a SouthWest style mixology box. Our unique approach focuses on the SouthWest region of the US including Arizona, Nevada, Utah, New Mexico, and Colorado.
Our model allows customers to explore the flavors of the Southwest, featuring signature alcoholic beverage recipes from the five states, as well as garnishes and a bar tool kit. Each box also contains fun facts about each region, cocktail recipes, serving suggestions, bar tips, and exclusive video instructions.
Targeting aspiring connoisseurs of culture and alcohol, Bottled Borders aims to democratize the exploration of cultures through beverages. We seek to bring the joy of travel and cultural discovery to individuals in the comfort of their homes. Our mission is to not only provide premium mixology mix but also to educate and immerse our customers in the history and culture of each region.
To enhance the unboxing experience, our boxes offer intriguing facts about the featured region, such as notable movies filmed there, alongside a recipe that encapsulates the state. This approach simulates a conversation, fostering a deeper understanding and appreciation for the drink's origins and characteristics.
The service aligns perfectly with contemporary trends, including the growing interest in national exploration, the surge in alcohol services, and the demand for educational experiences. By offering curated boxes from the SouthWest region, Bottled Borders taps into consumers' desire for unique, at-home experiences. Furthermore, its inclusion of cultural insights, fun facts, and serving suggestions satisfies the growing appetite for both educational and experiential consumption.
Our team is exceptionally equipped to successfully execute this project with our diverse skill set that spans various disciplines, including marketing, accounting, finance, and supply chain majors. By combining our personalized skills we seamlessly blend unique perspectives and capabilities, ensuring a comprehensive approach to project completion.
We plan on implementing designated pick-ups days and personalized hand deliveries of our product. targeting the market by having designated pick up days as well as hand delivering the boxes. This innovative strategy not only streamlines the distribution process but also establishes a direct and personal connection with our target audience.
Date Created
The date the item was original created (prior to any relationship with the ASU Digital Repositories.)