Current popular NBA mobile applications do little to provide information about the NBA's players, usually providing limited statistical information or news and completely ignoring players' presence on social media. For fans, especially fans who are unfamiliar with the NBA, finding this information by themselves can be a daunting task, one which requires extensive knowledge about how the NBA provides media related to its players. NBA PlayerTrack has been designed to centralize player information from a variety of media streams, making it easier for fans to learn about and stay up-to-date with players and enabling fan discussion about those players and the NBA in general. By providing a variety of references to the locations of player information, NBA PlayerTrack also serves as a tool for learning about how and where the NBA presents player-related media, allowing fans to more easily locate information they desire as they become more invested in the NBA.