The Creation and Marketing of Album Cover Pop Art
Description
Music, which is easier to access than ever before, has become an integral part of many passionate enthusiasts’ lives. As a fellow music-obsessed listener, I set out to create and sell music-related art to other impassioned fans. This thesis contains every step of the business plan for Album Art By Andrew, including executive decisions based on primary and secondary research, as well as a projected P&L for the first year of operations.
Date Created
The date the item was original created (prior to any relationship with the ASU Digital Repositories.)
2023-12
Agent
- Author (aut): Markau, Andrew
- Thesis director: Eaton, Kate
- Committee member: Schlacter, John
- Contributor (ctb): Barrett, The Honors College
- Contributor (ctb): Department of Psychology
- Contributor (ctb): Department of Marketing