Description
This paper describes the process of starting a sustainable fashion business, Happy Lola Collective, with the goal of saving all clothes from ever ending up in a landfill. The Business Model Canvas was used to flesh out the original business idea, treated as a series of hypotheses which were then tested over the next nine months. Our results were broken down and used to plan future changes for Happy Lola.
Details
Title
- Happy Lola Collective: Sustainable Fashion Project
Contributors
- O'Connor, Erin (Author)
- Byrne, Jared (Thesis director)
- Giles, Charles (Committee member)
- Barrett, The Honors College (Contributor)
- Department of Marketing (Contributor)
- Department of Management and Entrepreneurship (Contributor)
Date Created
The date the item was original created (prior to any relationship with the ASU Digital Repositories.)
2022-12
Resource Type
Collections this item is in