Cause Marketing: How Philanthropy Can Bolster the Bottom-Line

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Shulman Undergraduate Honors Thesis Presentation

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Contributors

Shulman, Parker (Author) / Ostrom, Lonnie (Thesis director) / Schlacter, John (Committee member) / Barrett, The Honors College (Contributor) / Dean, W.P. Carey School of Business (Contributor)

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Shulman Thesis Paper

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Contributors

Shulman, Parker (Author) / Ostrom, Lonnie (Thesis director) / Schlacter, John (Committee member) / Barrett, The Honors College (Contributor) / Dean, W.P. Carey School of Business (Contributor)