Description
The research titled “A Comparative Analysis of Museums in Paris, Barcelona,
and Phoenix” critically reviews six museums in three culturally diverse countries. This research looks at features within marketing, space, and branding which may or may not differ depending on socio-cultural factors, histories, traditions, etc. in Spain, France, and the United States. A conclusion is formed around the identity of each museum through the variables of marketing, space, and branding.
and Phoenix” critically reviews six museums in three culturally diverse countries. This research looks at features within marketing, space, and branding which may or may not differ depending on socio-cultural factors, histories, traditions, etc. in Spain, France, and the United States. A conclusion is formed around the identity of each museum through the variables of marketing, space, and branding.
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Details
Title
- A comparative analysis of museums in Paris, Barcelona, and Phoenix
Contributors
- Weiler, Libby A (Author)
- Bernardi, Jose (Thesis advisor)
- Fehler, Michelle (Committee member)
- Harmon-Vaughan, Beth (Committee member)
- Arizona State University (Publisher)
Date Created
The date the item was original created (prior to any relationship with the ASU Digital Repositories.)
2016
Subjects
Resource Type
Collections this item is in
Note
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thesisPartial requirement for: M.S.D., Arizona State University, 2016
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bibliographyIncludes bibliographical references (pages 87-103)
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Field of study: Design
Citation and reuse
Statement of Responsibility
by Libby A. Weiler