Description
AZMagicPlayers.com is a website dedicated to the promotion of the Wizards of the Coast-trading card game Magic: the Gathering in Arizona. This paper details the business model that helps sustain the website and how that business model is designed specifically to help build the community and ultimately fulfill the mission statement of AZMagicPlayers.com.
Details
Title
- The Business Model Behind AZMagicPlayers.com
Contributors
- Abong, Jason (Co-author)
- Abong, Jeffrey (Co-author)
- Eaton, John (Thesis director)
- Olsen, Douglas (Committee member)
- Regalado, Marco (Committee member)
- Barrett, The Honors College (Contributor)
- Department of Marketing (Contributor)
Date Created
The date the item was original created (prior to any relationship with the ASU Digital Repositories.)
2013-05
Resource Type
Collections this item is in