Description
A deep dive into the cosmetic industry and social media marketing influence. Referencing the changes of social media throughout the years and the importance of using social media platforms to market a product. Includes a Rare Beauty case study to dive into the effects of social media on the cosmetic industry.
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Details
Title
- The Power of Social Media Marketing: Impact on the Cosmetic Industry
Contributors
- Para, Olivia (Author)
- Eaton, John (Thesis director)
- Palmer, James (Committee member)
- Barrett, The Honors College (Contributor)
- Department of Marketing (Contributor)
Date Created
The date the item was original created (prior to any relationship with the ASU Digital Repositories.)
2023-12
Subjects
Resource Type
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