Full metadata
Title
Gen Z Audience Focus: A guide to forging authentic connections with young adults in the communications industry
Description
This creative project is a trade blog dedicated to Gen Z. Its purpose is to inform communication professionals about best practices when reaching out to this evolving demographic. The articles for this blog were informed by executive interviews with communications professionals who are members of Gen Z themselves or have already had success with this demographic.
Date Created
2023-05
Contributors
- Ortega, Marisol (Author)
- Zufelt, Abby (Thesis director)
- Bovio, Sonia (Committee member)
- Barrett, The Honors College (Contributor)
- Department of English (Contributor)
- Walter Cronkite School of Journalism and Mass Comm (Contributor)
Topical Subject
Resource Type
Copyright Statement
In Copyright
Primary Member of
Peer-reviewed
No
Open Access
No
Series
Academic Year 2022-2023
Handle
https://hdl.handle.net/2286/R.2.N.185015
System Created
- 2023-04-14 06:16:02
System Modified
- 2023-04-27 01:30:22
- 1 year 6 months ago
Additional Formats