Description
This project explores the current state of electronic dance music festivals and evaluates the role of a supply chain strategy in executing successful events. First by assessing market requirements from relevant attendees, several key themes are then identified and discussed. The related supply chain objectives are then determined based on the market requirements with specific tactics on how to achieve the objectives.
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Details
Title
- Achieving a Successful Music Festival: The Role of Supply Chain Strategy
Contributors
- Schoen, Jacob (Author)
- Oke, Adegoke (Thesis director)
- Riker, Elise (Committee member)
- Barrett, The Honors College (Contributor)
- Department of Marketing (Contributor)
- Department of Supply Chain Management (Contributor)
Date Created
The date the item was original created (prior to any relationship with the ASU Digital Repositories.)
2023-05
Resource Type
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