Full metadata
Title
Social Media and Public Relations: A Qualitative Analysis of Practitioners' Usage, Perceptions and Measurement
Description
A qualitative analysis that compares the social media usage, perceptions and measurement tools of public relations practitioners across a variety of industries.
Date Created
2014-05
Contributors
- O'Hara, Leila Terese (Author)
- Gilpin, Dawn (Thesis director)
- Candello, Elizabeth (Committee member)
- Eichler, David (Committee member)
- Barrett, The Honors College (Contributor)
- Walter Cronkite School of Journalism and Mass Communication (Contributor)
Topical Subject
Resource Type
Extent
47 pages
Language
eng
Copyright Statement
In Copyright
Primary Member of
Series
Academic Year 2013-2014
Handle
https://hdl.handle.net/2286/R.I.23489
Level of coding
minimal
Cataloging Standards
System Created
- 2017-10-30 02:50:57
System Modified
- 2021-08-11 04:09:57
- 3 years 3 months ago
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