Full metadata
Title
Internet of Things Collaborative Project
Description
The purpose of this thesis was to design a market entrance strategy for Company X to enter the microcontroller (MCU) market within the Internet of Things (IoT). The five IoT segments are automotive; medical; retail; industrial; and military, aerospace, and government. To reach a final decision, we will research the markets, analyze make versus buy scenarios, and deliver a financial analysis on the chosen strategy. Based on the potential financial benefits and compatibility with Company X's current business model, we recommend that Company X enter the automotive segment through mergers & acquisitions (M&A). After analyzing the supply chain structure of the automotive IoT, we advise Company X to acquire Freescale Semiconductor for $46.98 per share.
Date Created
2015-05
Contributors
- Bradley, Rachel (Co-author)
- Fankhauser, Elisa (Co-author)
- McCoach, Robert (Co-author)
- Zheng, Weilin (Co-author)
- Simonson, Mark (Thesis director)
- Hertzel, Mike (Committee member)
- Barrett, The Honors College (Contributor)
- Department of Finance (Contributor)
- Department of Supply Chain Management (Contributor)
- School of Accountancy (Contributor)
- School of International Letters and Cultures (Contributor)
- WPC Graduate Programs (Contributor)
Topical Subject
Resource Type
Extent
49 pages
Language
eng
Copyright Statement
In Copyright
Primary Member of
Series
Academic Year 2014-2015
Handle
https://hdl.handle.net/2286/R.I.28752
Level of coding
minimal
Cataloging Standards
System Created
- 2017-10-30 02:50:57
System Modified
- 2021-08-11 04:09:57
- 3 years 4 months ago
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