Circular Comfort: An Entrepreneurial Venture

This honors thesis aims to outline and present a business plan for a start-up. Working with the Founders Lab, as part of the W. P. Carey Center for Entrepreneurship and Innovation, three students identified an issue in their community and brainstormed an idea to form a solution. The problem identified was in the textile industry where fabric waste created as a byproduct of production, harms the environment as it ends up in landfills, instead of being recycled. In an effort to create a circular economy, the start-up, Circular Comfort, came into fruition. The mission of this business is to reduce waste by repurposing fabric scraps into products that can be marketed and sold. The first product was created, a beach bag, out of fabric scraps gathered from a fashion incubator. The following will outline the formation of the start-up including research, business plan, market strategy, and the overall journey. By working with a thesis director, the team was able to prepare this pitch deck in hopes to combat an ongoing problem in our community.