Facebook Killed the Radio Star: How Targeted Advertising and Machine Learning are Remixing the Music Industry

Description
Our thesis dives deeper into the rise of machine learning and how digital advertising can find target audiences to share independent artists music in a more efficient way. Our goal is to show how effective these tactics are for independent artists looking to start their career in the music industry.

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Restrictions Statement

Barrett Honors College theses and creative projects are restricted to ASU community members.

Details

Contributors
Date Created
2020-12
Topical Subject
Resource Type
Language
  • eng

Additional Information

English
Series
  • Academic Year 2020-2021
Extent
  • 55 pages